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09.16.2019 |

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Avoid These Cold Email No-Nos

Andrea Pratt

“Cold emails suck and I hate them.” May 6, 2020, 9:49 a.m., this message from 2 Fish Co’s fearless leader dropped in Slack. What prompted it? Not one specific email but a breaking point reached after receiving dozens of cold emails a day—for years. Why do cold emails suck so much? I think we can […]

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Marketing 101: How to Make Social Marketing Work for You

Andrea Pratt

Do you find social media marketing frustrating? If you don’t, that’s probably because you haven’t tried it. (Ha!) But, seriously, social media is often a major source of consternation or confusion when we start working with a new client. They wonder, “What channels should I be on?”, “How often should I be posting?”, “Why aren’t […]

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