Think About Your Marketing Differently in 2020
The new year is a blank slate, a time to start afresh, the perfect occasion for testing new marketing ideas. A lot of time and brain space is devoted to devising goals, strategies, and tactics for the year to come. (There may also be some fantasizing about blowing objectives out of the water and earning […]
CCPA Requirements: Are You Prepared?
Andrea Pratt, Lucas Balk
The California Consumer Privacy Act (CCPA) will go into effect on January 1, 2020. Like the European Union’s General Data Protection Regulation (GDPR), which was implemented in 2018, it’s designed to protect consumers’ data and privacy. What are the CCPA requirements? Here’s how the organization Californians for Consumer Privacy (the founder of which introduced the […]