Adam Rossi

“The author shares a personal journey from skepticism to realizing the practical utility of AI in various marketing tasks such as forecasting sales, creating content, and sorting data. Despite initial doubts, experiences with AI tools like ChatGPT have proven beneficial in tasks ranging from generating blog headlines to sorting survey data. The piece also explores the broader implications of AI in creative fields, arguing that while AI introduces new tools and efficiencies, it doesn’t replace the fundamental creativity and strategy provided by human professionals.”

Introduction Spring is in the air at 2 Fish Company, bringing a slew of changes. We’ve harnessed the energy of the season to reorganize our office in preparation for the addition of new team members. We’ve welcomed incredible new clients and embarked upon exciting new projects with many of our “regulars.” However, all these changes […]